Channel3x1 is now live is now live, welcome to the official streaming platform of Basketball Ireland; powered by Joymo.

We are thrilled to finally launch this ‘home of basketball’ which serves as the content hub for the and Super League and Division 1, the National Cup, as well as additional exclusive player and club-related media.

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The partnership between Joymo and Basketball Ireland kicked off in May and over the last few months, our team has been building and designing the platform infrastructure, onboarding the 51 teams to be technically proficient as they will be filming their games themselves; setting marketing drives to ignite fan engagement, in anticipation of the official launch.

Joymo CEO, Mike Emery, said: “We are delighted to announce the launch of Basketball Ireland’s new direct-to-fan broadcasting platform All of us at Joymo are very proud to be working together with all the fantastic clubs, teams and athletes to deliver this fan-facing media platform and we can’t wait to see how the season unfolds.

This is a new day and a new future for this brilliant sport in Ireland and Joymo is thrilled to be at the forefront of this change”.

“We are thrilled to finally bring to the basketball-loving community. We look forward to seeing great content being streamed on the platform; let the games begin,” added Joymo Partnership Development Manager Torill Lunde.

Discussing the launch, John Feehan, Basketball Ireland CEO, said: "We're delighted to have up and running ahead of the new season, which starts this weekend. You'll now be able to watch all 51 National League teams in one place, through our dedicated OTT platform. This is a massive step forward for Irish basketball and it means basketball fans around the world will be able to tune in to see their favourite club. The scope for growth of our domestic game is huge and I'd like to thank Joymo and the clubs for all their hard work in bringing this to fruition."